‘Shrinkflation’ — the practice of reducing the size of a product while maintaining its sticker price — has now spread to the beer industry in a new trend called ‘drinkflation’.
But instead of reducing the size of a beer glass, brewers are making their beers weaker in an effort to cut costs and maintain profits. It all leaves consumers getting much less bang for their buck as soaring energy bills and mortgage hikes continue to eat into pockets and bank balances.
Some brewers are reportedly taking two chunks out of our wallets by not only making their beers and lagers weaker but also raising the prices at the pumps ... Read even more
