Beckham scores Euros deal with China tech giant

By 2024-05-28Science & Tech

David Beckham has signed a deal to be a global ambassador for AliExpress, an online retail platform owned by Chinese technology giant Alibaba.

The announcement comes as the Euros football tournament is due to kick off in Germany next month.

The company did not reveal how much it is paying the former England captain.

In March, AliExpress agreed an exclusive e-commerce platform partnership with European football’s governing body UEFA.

Under the deal ... Read even more

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