The European Commission says Facebook owner Meta’s “pay or consent” advertising model is in breach of its laws.
Under the tech giant’s new service in the EU, users must either consent to receiving personalised ads or pay €12.99 (£11) a month to remove them.
The Commission has told Meta it has taken “the preliminary view” that the “binary” advertising choice presented to users fails to comply with the Digital Markets Act (DMA).
But Meta contends that its EU advertising model is compliant.
“Subscription for no ads follows the direction of the highest court in Europe and complies with the DMA ... Read even more
