Kids’ social media app ad banned on health grounds

By 2019-11-13Science & Tech
Image copyright PopJam
Image caption The app is part social media and part creative content, such as quizzes and challenges

An advert suggesting that children could gain likes and followers to progress through an app has been banned by the UK’s advertising watchdog.

The Advertising Standards Authority (ASA) ruled that the phrase “get likes and followers to level up” could have a “detrimental effect on youngsters’ mental health and self-esteem”.

The ad was “likely to cause harm” and was “irresponsible” ... Read even more

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