It’s being promoted as the biggest live immersive game yet. Variant 31 is theatre – there are 150 real-life performers involved. But its creator is hoping it will bring in video gamers – and people who like jumping out of aircraft.
If you heard reports of reanimated cadavers roaming at will beneath New Oxford Street you might suppose London had been having a particularly bad day for public transport.
But producer Dalton M Dale is proud to stand in a slightly musty former shop basement and talk of the malevolent band of marauding zombies he’s adding to the growing world of immersive theatre.
He’s from North Carolina but in 2017 he came to London after a few years working on immersive shows in New York.
“London is the place to push the envelope of what immersive storytelling can do: the point about Variant 31 is that as you move through our really large site you get actively involved in the story. That’s instead of standing at a slight distance and observing and admiring ... Read even more